Pricing without footnotes.
Two products, two prices, no lock-in. Most of the industry hides the price behind a discovery call — we put it right here, so you can choose on an informed footing.
Profit Forge
FlagshipThe whole system run under one roof — we own the entire outcome.
- Meta, Google and Klaviyo as one profit-driven system
- Creative & copy produced and tested on an ongoing basis
- Server-side tracking, profit signal and profit dashboard
- Fractional CMO, written plan and monthly strategy call
- One direct line to the people working in the account
Only 2 new brands per month.
Essentials
A senior media buyer on the one channel you pick.
- A senior media buyer — no juniors
- Expert execution of the channel to best practice
- Full channel ownership, from setup to operations
- One direct line to your specialist
- Ongoing reporting and sparring on the channel
You own the rest of the business. Combine channels as you need.
The prices cover our work. The ad budget goes straight to the platforms and sits outside the price. Behind both products it's the same two people — Nicklas and Malthe, not a junior team.
What you get — whichever product
The price doesn't buy an account structure and a monthly status meeting. It buys a direct line to the two people working in the account — and decisions steered towards profit, not vanity numbers.
A profit overview, not a ROAS screen
You follow POAS, MER and contribution margin — what lands in the bank — not an inflated ROAS in the ad manager. Every decision is tied to what it actually earns.
Your profit overview
live
POAS
2.1×
+0.4
MER
4.6
+0.5
Contribution
+19%
mo/mo
A direct line — not a support queue
You message whoever's touching the account directly and get an answer straight away. No account manager in the middle, no ticket to join a queue first.
Malthe · Oaksmond
active now
Which one fits you?
IF YOU...
PROFIT FORGE
ESSENTIALS
01Want the whole outcome owned under one roof
PFYes — we take responsibility for the P&L outcome, not just execution.
ESNo — we execute one channel; you own the rest of the business.
02Want to start with one channel
PFfits best when several channels need to run as one.
ESYes — pick Meta, Google or Klaviyo — one at a time.
03Need creative & copy produced
PFYes — production is part of the engagement.
ESYou supply — creative comes from you; we execute the channel.
04Want tracking, dashboard and strategy owned
PFYes — server-side tracking, profit dashboard and monthly strategy.
ESNo — a short report; strategy stays with you.
05Spend under ~€6,500/mo on ads
PFprobably too early — the maths doesn't compound yet.
ESGood fit — one channel, senior hand, €975/mo.
06Want a direct line to the people in the account
PFYes — direct access and monthly strategy calls.
ESYes — a direct line to your specialist.
07Don't want to be locked into long contracts
PFNo lock-in — we have to earn you every month.
ESNo lock-in — start and stop whenever it suits you.
Questions about pricing
Is there a lock-in?+
No. One month's notice on both products. We have to earn you every month — it keeps us sharp.
Why do you show the price publicly?+
Because transparency is part of how we work. Most of the industry hides the price behind a discovery call; we put it out in the open, so you can make an informed choice.
Can I combine several Essentials channels?+
Yes. The price is €975/mo per channel. Combine, say, Meta and Klaviyo and it's 2 × €975/mo — still no lock-in.
What's not included in the price?+
The ad budget itself (that goes straight to the platforms) and any third-party tools. We recommend the right stack and help you set it up.
What if I don't know which one fits?+
Book an audit. We look at your numbers and tell you honestly what makes sense — even if the answer is that you're not ready yet.
Not sure which one fits?
Book an audit. We look at your numbers and tell you honestly what makes sense — Profit Forge, Essentials or neither just yet.